Chris MacKechnie
Email: chris@slingshot.ca

Chris began his career as a political advisor. However, he couldn't resist the call of the corporate insurance world — okay, he really liked their offices and thought it would be a short-term gig.

After a couple of years as an underwriter for Chubb Insurance, the company saw the error of their ways and promoted Chris to Director of Communications. There he launched renewed advertising and corporate promotions campaigns and constructively enhanced the Chubb brand in Canada, becoming well known in the insurance community for his creativity.

Since co-founding Slingshot Communications in 1999, Chris has been a marketing and communications guru to the financial services industry, and other organizations looking for innovative solutions that are both creative and business-driven.

Chris still calls Chubb one of his current clients, and has added another 32 financial institutions to the roster, including CIBC, Foresters, Lombard, RBC Insurance, Catlin Canada, Aviva Traders, Royal & SunAlliance, Markel, Aviva Elite, and a host of others. Chris is a common face in the boardrooms of financial institutions and is best known for his passion for creativity and extremely casual dress-code.

In his spare time, Chris spins trance on the Slingshot DJ rig, and loves to find himself backpacking off the beaten path in such places as Africa, India and Asia.

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